Scott Serbin


		Scott Serbin, Director of Education and Research joined EMA in 2000 and is responsible for the development of both internal and external provider education programs, including the highly successful “Advanced Emergency and Acute Care Medicine and Technology Conference.” He works with EMA client hospitals to develop and support emergency department-specific service line objectives, and hospital marketing, public relations and community outreach initiatives. Additionally, he works with pharmaceutical and medical device companies in the areas of product acceleration and strategic positioning.

	Scott brings over 15 years of multi-faceted health care experience to EMA, including expertise in physician group management, emergency department marketing and sales, and managed care. He holds a Bachelor of Science Degree in Education from East Stroudsburg University-East Stroudsburg, PA and a Bachelor of Arts Degree in Communications from William Paterson University-Wayne, NJ. Scott is the Membership Chair of the American College of Emergency Physicians-NJ Chapter and a Board Member of the Hospital Planning and Marketing Society of New Jersey. Additionally, he has strong experience in the areas of electronic and print journalism, adult education and purchasing. serbins@alpha-apr.com
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